Bettina Fischer
Hivebuy
Bettina Fischer is a co-founder of Hivebuy, a B2B SaaS platform that helps companies digitize and automate their procurement processes. Prior to founding Hivebuy, she led numerous ERP and IT projects at companies including Lidl and Zalando, gaining extensive experience in designing complex enterprise processes. Building on this background, she now drives the technical and strategic development of Hivebuy, serving as the key link between customers, product development, and partners.