Alperen Can
Negotiation Advisory Group
Alperen Can specializes in the negotiations most organizations find the most challenging: monopolistic suppliers, technology vendors that fully understand their customers’ dependency and know how to exploit it, and bilateral sales negotiations with key customers where both the commercial outcome and the relationship are on the line. These situations require more than thorough preparation. They demand a fundamentally different approach — one grounded in a deep understanding of the other side’s thinking, the internal actions necessary to create genuine leverage, and the ability to transform a structurally difficult negotiation into a controlled and advantageous process. The objective is not simply to minimize downside, but to take command of a negotiation that may have seemed one-sided from the outset. With more than 10 years of experience and over €25 billion in negotiation volume, Alperen Can has worked across procurement, sales, and complex bilateral negotiations, helping organizations achieve not only stronger commercial outcomes, but also the internal capability to sustain success long after the negotiation itself has concluded.