Yurda Burghardt

Negotiation Advisory Group

Yurda Burghardt has been working in sales for 20 years. Her focus is on the sale of sophisticated and individual services in the consulting environment. The business economist has built up sales and business development in companies and developed them systematically and sustainably.

Mutual trust and honesty are intrinsically important to her in customer relations and the basic prerequisite for long-term relationships.

Yurda is a partner at Negotiation Advisory Group and is responsible for all sales activities.

N Advisory Group is a management consulting firm specializing in negotiation management. The company accompanies its clients in important and critical negotiations in order to achieve the best possible results.

Represented in the following tracks at the Procurement Summit:

2024 ZUGSPITZE MASTERCLASSES: Winning Teams in Negotiations
2024 ZUGSPITZE MASTERCLASSES: Fire and Flame: The Art of High-Stakes Negotiations – 7 Mistakes in Managing High-Stake Negotiations with Board Involvement
2024 MAIN STAGE: CPO 2030 – how is the role changing?
2023 MAIN STAGE: „Sustainability versus Saving“ - how does procurement balance the challenge between sustainability and cost reduction
2023 ZUGSPITZE MASTERCLASSES: Between dependency and cost pressure: Efficient strategies for negotiating with tech giants using Microsoft as an example
2022 MAIN STAGE: What impact does the current situation in the markets have on leadership and staff skills?
2022 MAIN STAGE: „Sustainability versus Saving“ - how does procurement balance the challenge between sustainability and cost reduction
2022 MASTERCLASSES: How much negotiation competence and culture does a professional purchasing organisation need? How is it measured and how can performance be optimised?
2021 MAIN STAGE: People & skills in procurement
2021 MAIN STAGE: Procurement Performance Measurement - or: how do we measure the value contribution of procurement in a changing world?
2021 MASTERCLASSES: Negotiation Mindset – The most powerful tool of a negotiator
2020 MAIN STAGE: People & Skills in Procurement
2020 MAIN STAGE: A CFO's view on procurement
2020 MAIN STAGE: Procurathon
2020 MAIN STAGE: Procurement 2025: How Will the Job Profiles Change?
2020 ONLINE:
2020 ONLINE:
2020 ONLINE:
2020 ONLINE:
2020 ONLINE:
2020 ONLINE: Digital energy procurement of electricity and gas & efficient cloud-based energy data management
2020 ONLINE: