25th & 26th June 2025 in Hamburg

Erik Siekmann

Erik Siekmann

Erik Siekmann


Erik Siekmann is the founder and managing director of DIGITAL FORWARD, a consulting firm specialized in the field of online marketing auditing, digital analytics and ad-/mar-tech.

Erik and his team analyze and evaluate digital marketing strategies of their clients from an organizational, technical, and media-specific perspective with the objective of increasing efficiency and growth. The firm is independent as well as provider- and solution-agnostic. Clients include Pipedrive, comdirect, ING, KfW, Philips, Lego, Beiersdorf, Carglass, Yello, Blau Mobilfunk and miscellaneous private equity funds.

Since May 2019, Erik has been talking about the strategies and tactics of successful advertisers in his Marketing Transformation Podcast with exciting guests from the world of digital marketing. 

Represented in the following tracks at the Procurement Summit:

  • 2021 MASTERCLASSES: Marketing-Procurement 2021: What you as a buyer in marketing need to know today

  • 2020 MASTERCLASSES: Marketing-Procurement 2020: What You as a Buyer in Marketing Need to Know Today

Erik Siekmann and many more register for the Procurement Summit now!